Bachelor of Arts (Honours) in Graphic Design

Isaac Cutajar

Tisfira Finali

Tisfira Finali

Isaac is fascinated by how brands leverage social media
influencers for promotion and advertising. The project
focuses on analysing the influence of these strategies
on promoting the launch of a new product called
‘Tisfira Finali’, a Maltese football score application, and
advertising it through different social media platforms
to observe how brand awareness grows by garnering a
stronger relationship with its audience.